Members of the public are reported to find the word ‘disease’ so off-putting that a national charity has removed it from its name.
The Macular Disease Society will be known as the Macular Society with immediate affect. The news comes following research which reported that many patients thought the word disease suggested contagion.
Chief executive of the charity, Helen Jackman commented: “Many members have been telling us for years that they disliked the word ‘disease’. Our research suggested that some people felt it was so negative it may even put them off using our services, or joining us. Members already often left it out when talking about the Society, suggesting that they didn’t even like saying the word.”